A new era of retail experience space has officially begun in Vietnam, and Vietnam Digital Signage Co., Ltd (VDS) is proud to be the technology partner chosen to realize that vision.
The project at the Samsung Experience Store, located at the mega shopping mall Lotte Mall West Lake Hanoi, is not just an installation, but the launch of the first and newest concept store model in Vietnam, completely reshaping the customer’s experience with the brand.
VDS has delivered a multi-sensory display solution, transforming the shopping space into a vivid and overwhelming technological art performance.
1. A Leap Into the Future of Retail Experience
The Samsung project at Lotte Mall West Lake Hanoi is positioned as a technology destination, where customers are immersed in an inspiring journey of discovery.
The focus of that journey is the seamlessly designed LED screen system, blurring the boundary between physical space and the digital world, creating a captivating and mesmerizing visual flow.
2. The Pinnacle of Display Technology From Samsung
VDS has deployed the most powerful and advanced display technologies, creating the soul for the entire space:
Digital Portal: The entrance is transformed into an impressive gateway with a surrounding Samsung XRB026 LED screen system, opening up a completely different world of experience.
The Centerpiece Masterpiece – “The Wall”: The focal point of the space is the masterpiece “The Wall” Samsung IWA012. With cutting-edge MicroLED technology, “The Wall” delivers infinitely deep blacks, perfect detail, and true-to-life colors, turning all displayed content into a living work of art.
3. Precision Mechanical Engineering Meets Superior Standards
To realize this ambitious design, VDS has fabricated a custom-designed support frame system, meeting the ultra-high technical standards from the client.
Every detail from materials, load-bearing structure to precision in fabrication and installation was meticulously calculated and executed.
This is the solid foundation, ensuring the perfection and absolute safety for this entire display technology “masterpiece”.
4. The “Conductor” of the Digital Orchestra
The entire video and audio system is operated as a unified entity thanks to a high-end control solution from NovaStar.
This system acts as the central “brain,” allowing two independent screen systems to “mix” content with each other smoothly, creating seamless, synchronized, and emotional performances, delivering a complete multi-sensory experience.
With the completion of the pioneering project at the Samsung Experience Store – Lotte Mall West Lake Hanoi, VDS once again affirms its position as a leading systems integrator, fully capable of implementing complex projects with international standards, contributing to bringing the retail models of the future closer to Vietnamese consumers.
For solutions consulting and an immediate quote:
HOTLINE: 079.6126.247
Website: https://vds.vn/
079.6126.247